Our Story
Kali Los Angeles was born from my personal journey with sensitive skin and my love for beauty. Having sensitive skin, I have always been very mindful of the products I use, choosing skincare and beauty products that are often recommended by dermatologists. I have also always been drawn to natural, more vegan-friendly products, even when it comes to makeup.
One day, I decided to try natural-hair makeup brushes, and I noticed how much more comfortable they felt on my skin. I truly enjoyed using them and felt they made a difference in my makeup routine. That experience inspired me to create my own collection of natural-hair makeup brushes, combining quality, comfort, and affordability.
My vision was simple: to make high-quality brushes accessible to everyone, so every person can enjoy applying makeup with brushes that feel soft, comfortable on the skin, easy to use, and easy to clean.
I believe beauty should feel effortless, comfortable, and enjoyable. And that’s how Kali Los Angeles began with a personal experience, a simple idea, and a passion for creating something special that I could share with others.
Because everyone deserves to feel beautiful and comfortable in their own skin.
Our Brushes
Every Kali Los Angeles brush is assembled entirely by hand by skilled artisans. From the precision-fitted black copper ferrule to the hand-lacquered solid wood handle, no detail is overlooked. We use only the finest materials, premium Sokoho natural goat hair and BASF vegan synthetic fibers, to ensure every brush performs as beautifully as it looks.
Our Values
We believe beauty should be inclusive, ethical and intentional. Our BASF vegan synthetic brushes are cruelty-free and hypoallergenic. Our Sokoho goat hair brushes are sourced responsibly. Every product we create is designed to celebrate the unique beauty in everyone.